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It’s the season of giving thanks and the holidays are a great time to reflect and count your blessings. We hope that in your reflection, you remember to thank yourself for going Sola! In case you need a reminder, we've got you covered.  Read More

Being grateful makes us feel happier. It really is that simple! And as we near the end of 2022, it's important to look for the positives and to practice gratitude every chance we get. No need to wait until Thanksgiving Day: Start practicing an attitude of gratitude to unlock the fullness of life right now with these practical tips.   Read More

Have you been dreaming of starting your own salon but do not know where to start? Whatever your stage of salon studio curiosity, we’re here to introduce you to Sola’s salon studio model - intended to transform beauty professionals into full-fledged business owners.  Read More

It’s the most wonderful time of the year... almost! But first, we have to get through Black Friday, Small Business Saturday and Cyber Monday. These shopping "holidays" were created to help consumers prep for the enormous season of gift-giving that is upon us, and as a small business owner, you can actually benefit from all three! You just have to be savvy about preparing your sales and promotions in advance. Here are some tips to get you prepped and ready for the late November shopping frenzy.  Read More

We want to offer ways to turn the holiday spirit inward and love yourself up before the season’s frenzy takes hold. These self-care practices will help you feel supercharged from Thanksgiving all the way through the New Year, so that you can better serve clients, connect with friends and family, and maintain balance during the busiest time of the year.  Read More

Referral marketing programs encourage your existing clients to attract new clients to your salon, through incentives, such as discounts and free offerings in exchange for referring a friend. Learn more about how to attract the like-minded friends of existing clients into your chair!  Read More

The holiday season is here, and we wanted to offer you some holiday marketing tips that will help you maximize the cheer and minimize the stress. These tips may also help you to bridge the gap on any year-end financial goals. Don’t let the pumpkin spice lull you into winter hibernation - let’s make these last three months your most profitable (and fun) yet.   Read More

There is a popular old business adage that empowers entrepreneurs to focus on customers that really matter. It is called the 80/20 rule. The 80/20 rule states that about 80% of your sales come from 20% of your clients. The rule indicates that if we focus on the most active 20% of our customers and clients, they will generate 80% of our income.  Read More

It is important to regularly assess your business for a few reasons. As a Sola Professional, you are in total control of your own opportunity and earning potential. So whether you’re trying to set new goals to help your business grow or know how successful you were last quarter, it is up to you to know your numbers so that you can make positive changes that impact your business.  Read More

Sola Salons allows you experience the true freedom of salon ownership. Here, you call the shots: you choose the services you provide, the prices you charge, the products you carry, and the vibe your clients experience when they walk into your space.    Read More

You’ve been dreaming about owning your own salon, about the flexibility and the possibility of being your own boss. But, how do you know if you’re really ready?  Read More

As a salon owner, you set your prices, so it is up to you to make sure that you get paid your full worth. Are you due for a price increase?  Raising prices, no matter what the service, can be scary, if not raise a lot of uncertainty. Check out our top tips for when and how to raise your salon prices.  Read More

Have you heard the buzz about charging hourly for your salon services? We received a lot of questions about charging hourly for Ashley Lantz - so many, in fact, that we decided to bring her on as a guest to discuss her recent change in price structure.  Read More

As an independent salon owner, you wear many hats, and sometimes it may feel challenging to juggle all of your day-to-day tasks, stay organized and maintain a healthy work-life balance. But we've got you covered... Check out these 4 ways you can streamline your business and stay organized this summer!   Read More

Are you looking for a way to find new clients and build your book of business? Look no further than BookNow by SolaGenius. This feature matches you with clients on solasalons.com giving you more visibility and scheduling power than ever before... Think of it like digital walk-ins 👋  Read More

As advertising and marketing have increasingly become an online game, social media has become the most accessible tool for self-promotion as a small business owner and entrepreneur. However, running social media platforms can be a challenge - especially when you feel like there is so much to do and so little time. We’ve put together some resources that can boost your creativity, maximize your content, cut down on your posting time, and improve your efficacy on social media.  Read More

The 2022 Denver Sola Sessions took place on May 15th, 16th & 17th and we are still reliving the magic. Couldn’t make it? Simply want to relive the magic with us? Here’s what went down in Denver…  Read More

May is Mental Health Month and we are thinking of you, Solapreneurs!  As a beauty professional, it can be particularly difficult to maintain a steady routine that factors your mental health into the mix. Between the responsibilities as a small business owner and the high demand for your services as a beauty professional, not to mention obligations to family and friends, you may find yourself getting lost in the mix.   Read More

When you efficiently capitalize on your available online resources, you no longer need to fully rely on referrals from existing clients to get new eyes on your business. Check out these 5 ways to increase your online presence and drive new clients straight to your chair 🙌  Read More

At Sola, we want you to create the salon of your dreams with space and structure that empowers your business to flourish. We provide the space, but it is your creative and entrepreneurial spirit that truly brings your studio to life. Your Sola is your castle, your oasis, your creation station, your zone of genius - and it is up to you to make it support your highest goals and dreams.  Read More

What would you do with a few more hours back in your day? Spend more time with your family? Squeeze in a few more appointments? Relax? Follow these 5 tips to save yourself time and give yourself the peace of mind you need and deserve as a go-getting salon owner.    Read More

On Monday, May 16th, the Sola Sessions is heading to the beautiful Mile High City! We’re bringing the magic to the place where it all began - Denver, Colorado - and we can't wait for you to experience what we have in store for you!  Read More

Working in the service industry, there is always going to be that person whose vibe may not mesh with yours on a given day, resulting in an unpleasant experience. We are taught that “The customer is always right”, which leaves us wondering how to go about finding a resolution.   Read More

If you’re uncomfortable with the idea of selling products to your clients, you’re leaving a lot of money on the table... money that could literally pay your salon's weekly rent. We know - you’re an artist, not a salesperson, but think of it this way: You’re actually doing your clients a service when you send them home with the products they need to preserve their hair color, keep frizz at bay, tame unruly curls or add volume to limp, lifeless locks. They’ll thank you later when they notice that the sulfate-free shampoo you recommended kept their color from fading or that they were able to recreate the look you gave them in the salon because they bought the styling products and tools you recommended.  Read More

We want to make sure you know about all the powerful tools and resources that are available to you as a Sola professional. From helping new clients discover you, to streamlining your processes, here are 5 Sola resources you may not have known about.  Read More