Posted on March 21, 2019
Sola Salon Studios
As they say, time is money, and for Ashley White, one of our SolaGenius Ambassadors and owner of Ashley White Studio in Granger, Indiana, she is thriving in her business and optimizing her time thanks to SolaGenius.
Ashley is busy with a capital B. “I wear a lot of hats. I’m a wife and a mother of two. I’m juggling their school schedules and cooking dinners in addition to running a business and standing behind the chair.”
With such a busy life, streamlining processes and having the right systems in place is what allows Ashley to get everything done and more. Thanks to SolaGenius, Ashley is essentially able to put her business on autopilot.
When Ashley first joined Sola she was still using another booking app. “I was closing out a credit card machine as well as my books every night,” she added. “This took anywhere from 30 to 45 minutes just to close out and I had to constantly run reports. Then I got an email saying that my $40 a month fee to have this was going up to $100! After that, I tried SolaGenius and it was so great. It is an all-in-one app. I don’t have to close out my day. All I have to do is just log out.”
For many beauty professionals who still use pen-to-paper to book and manage their clientele, technology is a scary thought. But thanks to the SolaGenius White Glove Service, your appointment and client data is transitioned over to SolaGenius automatically and for free! “I am not a techie person and will be the first one to admit that. If you have a smartphone, and even if you are using a pen and paper, SolaGenius is easier than figuring out how to use a smartphone,” Ashley shared.
So what SolaGenius features are helping Ashley save time working on her business and gain more time for herself and her family? “Allowing clients to book online while still having total control of them doing that is a freeing feeling. It has saved me so much time. Before, I was constantly on the phone, returning voicemails, and sending text messages. I would have a client call or text me and say, ‘Hey, I’m looking for a haircut appointment,’ and I would give them a bunch of options just to have them say, ‘No, that won’t work. What else do you have?’ It was constant back-and-forth, and you’re not just doing that with one client, you’re doing it with several. And when I was at home I never really felt like I was at home because I was constantly on my phone. Now I have the freedom because my clients can access my booking website, they can see what date and time are best for their schedule and book it. All I need to do is hit approve. This saves me a lot of time!”
Ashley is also saving time when it comes to her website. Because you get to create an attractive, user-friendly booking website that reflects your brand, this eliminates the need to have a website made from scratch or time spent on Squarespace, Weebly, or WordPress. She also doesn’t have to hit the pavement as hard in acquiring new clients. They can see her portfolio of work, her hours, service menu, and book an appointment right then and there. “I used to have to pay a lot of money for a website before getting SolaGenius,” she added. “And once I joined, I saw how beautiful my website was and canceled my other one and now I’m saving money. A lot of other apps don’t even offer a website.”
When asked how much time she now saves thanks to SolaGenius, she joyfully chuckled, “Hours! I save hours with it! Even yesterday was just such a busy day for me, and as my day is rolling my appointment bookings are coming and I’m approving them while checking out a client. It’s multi-tasking at its finest and so much easier.”