Be In Business For Yourself, Not By Yourself.
Salon professionals choose Sola for many reasons: to create a one-of-a-kind salon culture, set their own schedule, experience more privacy with guests and make more money, for starters. But mainly, it's about freedom and control. We provide high-end, move-in-ready studios combined with the support and tools you need to experience the freedom and benefits of salon ownership.
From beautiful studios to exclusive deals, education and technology, Sola empowers you to live your best life, both personally and professionally. So, join our community of more than 16,000+ independent salon owners to get one step closer to living the life you love!
Sola gives you the freedom to...
The rewards of being in business for yourself are priceless, but that doesn't mean you have to do it all by yourself. The Sola community is here to help you during every step of your unique beauty journey.
The rewards of being in business for yourself are priceless, but that doesn't mean you have to do it all by yourself. The Sola community is here to help you during every step of your unique beauty journey.
If you're looking for more flexibility in your schedule and control to explore new adventures, Sola could be the perfect place for you.
Get ready to explore new adventures in and out of the salon!
Experience the Sola 
Home Screen
Education
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Sola Stories Podcast
Explore Sola Pro
Sola Pro is an amazing resource! When I have downtime in the salon, I love opening Sola Pro to watch hair tutorials and catch up on the latest webinar replays, as well as browse product specials created just for Sola.
Tahesa Nelson
Run Your Sola Like a Boss
24/7 Online Booking
BookNow Search Engine
Simple Calendar Interface
Notifications and Reminders
Text Message Marketing
Client Notes
Point-Of-Sale
Credit Card Processing
Analytics and Reports
Reliable Customer Support
BookNow Search Engine
The smart online booking engine (exclusively for SolaGenius users) that lets clients find and book your services, anytime and anywhere24/7 Online Booking
A simple and beautiful booking experience that allows you to cut down on client calls, texts and voicemailsSimple Calendar Interface
Create and manage the perfectly curated scheduleNotifications and Reminders
Keep clients up-to-date on upcoming appointments to cut down on no shows and cancellations with reminders and follow-upsClient Notes
Save client details, from color formulas to upcoming milestones, and receive reminders so you never forget a thingPoint-Of-Sale
Prepopulate your SolaGenius with services and products to make checkout fast and easyCredit Card Processing
It's fast, PCI compliant and rates are the lowest in the industry -- a simple 2.6% per swipeAnalytics and Reports
We've worked with industry experts to drill down on the numbers you need to know to work smarter, not harderReliable Customer Support
Get the help you need via text message, phone, or email support! Includes setup assistance and ongoing supportOur revolutionary online search and booking engine.
Ashley Lantz
Becoming an independent stylist can be nerve-racking for a number of reasons. One of my main concerns was attracting new clients without having the option of taking walk-ins like I did at my previous salon.
Clients can go to the website and put in what service they’re looking for and BookNow will automatically pull up all SolaGenius users in the client’s preferred area and their available times. I got to a point last year where I had to stop accepting new clients because BookNow was constantly reeling in new guests for me! It’s one of the many benefits of not only being at Sola but being a SolaGenius user as well.
TresPassing Studio
Avondale, AZ
Free webinars plus on-demand video content created by your favorite brands and educators to help you stay connected, inspired and thriving as an independent business owner.
Topics include:
- Marketing and Business
- Artistic Techniques for All Specialties
- Social Media Strategy
- How to Set Boundaries
- Mental Health
- Tips for Entrepreneurial Success
- And so much more…
Chock-full of marketing and business information alongside Sola success stories to elevate your business and propel your growth.
Check Out Our BlogJoin us every week to learn from independent salon owners and industry thought-leaders to inspire you to chase your dreams, elevate your career and experience the freedom of salon ownership.
Listen to Our Sola StoriesInspiration. Education. Community.
Join us on Monday, September 27th to reimagine your career at The Sola Sessions Reimagined! This virtual event will be packed with the industry's top business, marketing and artistic educators, like Tabatha Coffey (Keynote Speaker), Ruth Roche (Redken), Justin Isaac (Redken), Nina Tulio, John Mosley (Popular Nobody), Nina Kovner (Passion Squared), and many more of the industry’s best covering:
- Color, Cutting & Styling
- Barbering
- Texture
- Budgeting & Finance
- Building Your Service Menu
- Social Media & Marketing
- Holiday marketing
- and so much more…
With three stages, 20 educators, and on-demand access until the end of the year, you can't afford to miss it!
GET YOUR TICKET HEREIntroducing a sweeter way to buy professional beauty products!
Don't just dream, do!
Become a salon owner today.
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