Our Blog

When you efficiently capitalize on your available online resources, you no longer need to fully rely on referrals from existing clients to get new eyes on your business. Check out these 5 ways to increase your online presence and drive new clients straight to your chair 🙌  Read More

At Sola, we want you to create the salon of your dreams with space and structure that empowers your business to flourish. We provide the space, but it is your creative and entrepreneurial spirit that truly brings your studio to life. Your Sola is your castle, your oasis, your creation station, your zone of genius - and it is up to you to make it support your highest goals and dreams.  Read More

What would you do with a few more hours back in your day? Spend more time with your family? Squeeze in a few more appointments? Relax? Follow these 5 tips to save yourself time and give yourself the peace of mind you need and deserve as a go-getting salon owner.    Read More

On Monday, May 16th, the Sola Sessions is heading to the beautiful Mile High City! We’re bringing the magic to the place where it all began - Denver, Colorado - and we can't wait for you to experience what we have in store for you!  Read More

Working in the service industry, there is always going to be that person whose vibe may not mesh with yours on a given day, resulting in an unpleasant experience. We are taught that “The customer is always right”, which leaves us wondering how to go about finding a resolution.   Read More

If you’re uncomfortable with the idea of selling products to your clients, you’re leaving a lot of money on the table... money that could literally pay your salon's weekly rent. We know - you’re an artist, not a salesperson, but think of it this way: You’re actually doing your clients a service when you send them home with the products they need to preserve their hair color, keep frizz at bay, tame unruly curls or add volume to limp, lifeless locks. They’ll thank you later when they notice that the sulfate-free shampoo you recommended kept their color from fading or that they were able to recreate the look you gave them in the salon because they bought the styling products and tools you recommended.  Read More

Can you smell it? Spring has sprung and we are so looking forward to the warmer weather and more daylight. Just as nature cleanses from a long winter with rain showers that clear the way for new life to thrive, so must we do some spring cleaning to make way for business to thrive! Here are a few tips to get you started.  Read More

SolaGenius is an all-in-one salon management platform that handles all aspects of owning a salon into one easy-to-use app. If you haven't already jumped on the bandwagon, SolaGenius will truly change the way you do business. Not only can it seamlessly integrate the many aspects of being a beauty professional and salon owner, but it will also free up your time to focus on what you do best - your craft!  Read More

Love ‘em or hate ‘em, in this day in age, online reviews are a vital part of growing any service business. We know there can be a lot of fear and hesitation when it comes to online reviews, but the benefits of a strong online presence can be the difference between a thriving business and one that can't seem to keep the doors open. Read more for 7 reasons you should lean in to the power of online reviews in your business.  Read More

Press play to hear about Face of Sola Antonio Willis' journey to salon ownership and how he's used his past to fuel his passions and purpose. Find out how this innovative, successful and humble barber empowers his clients to look good and feel good, too!  Read More

Sometimes it feels like we have to choose… a thriving career or a fulfilling personal life? Creative time or business development? More time with the family or more clients in the chair?  Why live life by those limiting beliefs? We have a different way of looking at it, well, because at Sola, you can have it all!   Read More

As you think about the ways you can work smarter in your salon this year, it is natural to think about setting boundaries and creating salon policies. By creating and implementing salon policies, you are putting rules in place to help define your boundaries with yourself and with your clients. Get all the top tips from Joey Figueiredo on creating a safe, organized and fair environment in your salon!  Read More

It's still the beginning of a new year, which typically means the big-time goal setting and planning start to set in. Check out Nina Tulio's simple, yet effective, budgeting and growth tips for 2022.  Read More

Are you ready to make 2022 your best year yet?  In this episode, we are joined by Faces of Sola Drew Inge and Genia Church along with industry experts Michael Cole and Nina Tulio to talk all things budgeting, raising prices, growing your clientele, goal-setting and goal-getting. Press play on this episode to start celebrating your wins, both big and small, and find out how to integrate these best practices to make this your best year yet!   Read More

As we are still celebrating the magic of the New Year, we wanted to bring two of the most inspiring people in the Sola family to talk about setting intentions and goals for 2022. Press play on this episode to join the conversation with Kim and Steve, and discover how to take achievable action steps to reach your goals and fulfill your 2022 intentions!  Read More

As 2021 comes to an end, it’s time to take a deep breath and recharge. But with the added pressure of setting goals for the new year, taking time to rest after the holiday rush is often easier said than done. Our guest, Dawn Bradley, is here to help remind us that we can’t take care of others before taking care of ourselves first.  Read More

2021 Face of Sola Alyssa Wiener joins us on this Sola Stories episode to share her story about what intrigued her to join the beauty industry, why she was drawn to vibrant hair colorations, and what it was like opening her Sola salon studio during the height of the pandemic. Find out how in her salon, Lucky 13, she can create a safe space where everyone feels welcome, heard, and seen. With Alyssa’s authenticity and empathy, her clients can feel confident embracing their authentic selves.  Read More

In this episode, Face of Sola Drew Inge joins us to spread the holiday spirit. You might know him as Do My Hair Drew on Instagram and TikTok where you can find some of the most hilarious and entertaining hairdresser-themed TikToks and Reels, but Drew is so much more than a rock star educator or social media influencer. In this episode, Drew shares the meaning of the holidays for him and why he chooses to have and share so much joy. The reality is that the holidays can be a difficult time for some people, and a little love, light and laughter can go a long way.   Read More

The holiday season is in full swing, which means back-to-back appointments, text and email marketing, gift card promotions, and one final retail push. With so much going on, things can feel hectic... but you don’t have to do it all alone - SolaGenius, the all-in-one salon management app, is here to help you during the busiest time of the year.   Read More

To help us all give back this #GivingTuesday, we're bringing you some charitable inspiration with this list of organizations that live in the hearts of members of our Sola community. We encourage you to read, share and consider donating to one of these wonderful organizations.  Read More

Sales trends and data are showing that people are making up for the lack of “normal” holiday celebrations in 2020  in big ways and that could mean an opportunity for you to help your clients while bringing in more revenue for yourself as well. Tune in to this Quick Tip to learn ways to boost your end-of-year revenue and end this year with a bang.  Read More

So often in life and in careers, people look back and think, “I wish I knew then what I know now.” Professionals in the beauty industry are no different; but luckily at Sola, our community values community over competition. That’s why our successful independent salon owners are so excited to share advice they wish they had been given when first getting started. Here’s some advice from our Faces of Sola to future generations of beauty professionals...  Read More

On this episode of the Sola Stories Podcast, we are joined by Face of Sola Serina Battaglini! Serina’s journey is both unique and relatable and she’s here - all the way from Ontario, Canada - to share it all with us.  Read More

The entire planet has endured 2 years of almost constant stress and unpredictability. Sure, there are always stressful events and daily surprises, but 2020 launched a barrage that most of us have never experienced before. And on top of everything that COVID threw our way, the beauty industry was hit exceptionally hard. Check out Andrew Carruther's steps for moving beyond stress and overwhelm.  Read More

The holiday season is officially upon us...are you ready? Take a deep breath because you don't have to do it all on your own this season. At Sola, we have your back when you need it most - whether it’s during a global pandemic, or when you could use some extra support during the busiest time of the year. You've got what it takes to finish this year strong, especially if you lean into the resources and support available at your fingertips.   Read More