About Amy Jo Beniek
Amy Jo is known for her ability to transform clients' looks to enhance their natural beauty with gorgeous hair colors and flawless styling on all textures of hair. Fashion, trends, and continuous ongoing education inspire her to continue moving forward within this amazing industry. Known for her balayage techniques and beautiful color formulations. Amy Jo has an innate yet scientific approach to determines the perfect formula for her guests. Being passionate about hair color propelled her to educate as an Artist for L”Oreal Professionnel where she also receives continuous education at the L’Oreal Professionnel Academies throughout the country. Her passion about education and evolution as an artist drives her inspiration behind the chair. Her hunger for knowledge of new trends, products, and techniques are her driving force in the industry. Amy Jo has had publications in MN Bride, Edina Magazine, Mpls/St. Paul Magazine. Keeping up with fashion is top on her list, so as a hobby she enjoys fashion shows including previously styling hair at Macy’s Glamorama for 8 years consecutively and styling for celebrities. Amy Jo also loves attending art and music events where inspiration is all around. The insight, knowledge, and leadership Amy Jo has obtained in her 17 years of experience has been an invaluable tool. Her warmth and ability to connect to people make it very easy to be engaged and inspired. Her goal is to stay as informed and progressive as possible in order to share her passion and knowledge with artists around the world.